
CMAT champions in Madrid a destination model rooted in identity and authenticity
The launch of the new tourism campaign underscores CMAT’s commitment to sustainable tourism with a distinctive voice
CMAT, Costa da Morte Tourism

The launch of the new tourism campaign underscores CMAT’s commitment to sustainable tourism with a distinctive voice

Costa da Morte begins a new phase in its tourism promotion strategy with the launch of the campaign “COSTA DA MORTE: WHERE THE LAND SPEAKS AND THE SKY RESPONDS”, a project created to strengthen the destination’s positioning as an authentic territory, with its own voice and a clearly differentiated identity within Galicia’s and Spain’s tourism landscape.

CMAT will present, on Thursday 22 January in Madrid, a proposal that positions the destination as a territory of emotion, identity and authentic experience
Costa da Morte will once again be present at FITUR, the International Tourism Fair in Madrid, to continue strengthening its positioning as a destination with its own voice within the Galician and Spanish tourism landscape.

The Costa da Morte Tourism Association (CMAT) held a new meeting during FITUR with Raquel Sánchez, president of the Paradores network

Costa da Morte Tourist Association presents at the International Tourism Fair (FITUR) the campaign ‘Naturally Wild’

CMAT will once again have an important presence at the International Tourism Trade Fair (FITUR) 2025 in Madrid.